Our OOH-mobile crews are here to assist you in attracting your best audiences!
24 square meters of classical billboards, plus two digital displays of 90 x 60 cm, ready to roam the cities and the rural areas.
Our OOH-mobile crews are here to assist you in attracting your best audiences!
24 square meters of classical billboards, plus two digital displays of 90 x 60 cm, ready to roam the cities and the rural areas.
The digital screens, from the car’s roof, are water-resistant and they have a very good resolution, being able to be visible, in good conditions, from any distance, closer than 70 m. They can run any kind of material, from simple slides to complex video spots and can be ordered and changed remotely via mobile internet.
MOBILITY
NATIONWIDE
FLAWLESSLY TARGETED AUDIENCES
MEMORABLE
SHORT JOURNEY FROM IDEA TO SOLUTION
LIVE DIGITAL INTERACTION WITH PEDESTRIANS
WITHIN 48 HOURS THE AUDIENCE OF EACH CAMPAIGN CAN BE TARGETED GEOGRAPHICALLY AND HOURLY, REGARDLESS OF THE AREA OF INTEREST FROM MAJOR CITIES TO ANY VILLAGES.
BRINGING YOUR MESSAGES CLOSER TO YOUR AUDIENCE, WITH PERMANENT GPS TRACK MONITORING.
Any moving billboard (SCREENYO) that comes out of the ordinary street landscape is likely to attract our attention even when it is on the periphery of our field of vision. Moreover, after observing it, we reflexively focus our visual field there, on that moving billboard, at least until we understand what it is about.
There are two types of “attention”. It is an internally generated one, which is also called sustained or concentrated, focused, and which is go-directed. This depends on the goals you have and you are looking in the environment for something that you set out to do, according to your plan. This is effort consuming.
When it comes to something that happens and you are automatically distracted, walking down the street, not according to your goal, but outside the goal, is another kind of attention. It’s called automatic attention. It’s an orientation reflex that is in the brain on a completely different network than that with focus.
Mobile billboard (SCREENYO) activate the Salience Network and generate a “takeover” of the brain. On the street you can be easly distracted by fast movements of objects that approach you quickly or by violent colors, such as: red, orange, yellow. The attention is further increased insofar as such a strong color is surrounded by a different background.
Over 10 years of retail collaboration have shown us that the ooh-mobile system creates urgency, the anticipation of missing out on a discount, on a one-time offer, raising the chances of purchase. Thanks to the remote control of the LED displays, SCREENYO is recommended for flash sales campaigns
Let them know the latest sales and offers. This is an example of a guerrilla activation. Get exclusive discount codes on the digital OOH. You can even broadcast live breaking news, on our digital screens.
Screenyo Communication – srl
Str. Oxigenului, Nr.6, Cernica, jud. Ilfov
J23/283/2022, CUI RO45487713